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On Twitter, Anti-Vaccination Sentiments Spread More Easily Than Pro-Vaccination Sentiments
On Twitter, Anti-Vaccination Sentiments Spread More Easily Than Pro-Vaccination Sentiments
Apr. 4, 2013 ? On Twitter, a popular microblogging and social-networking service, statements about vaccines may have unexpected effects -- positive messages may backfire, according to a team of Penn State researchers led by Marcel Salath?, an assistant professor of biology. The team tracked the pro-vaccine and anti-vaccine messages to which Twitter users were exposed and then observed how those users expressed their own sentiments about a new vaccine for combating influenza H1N1 -- a virus strain responsible for swine flu. The results, which may help health officials improve strategies for vaccination-awareness efforts, are published in the journal EPJ Data Science.
On Twitter, a research team tracked the pro-vaccine and anti-vaccine messages about a new vaccine for combating a virus strain responsible for swine flu, and then observed how Twitter users expressed their own sentiments about the vaccine. The results may help health officials improve strategies for vaccination-awareness efforts.