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Nat Hum Behav . Ten Considerations for Effectively Managing the COVID-19 Transition

tetano

Editor, Senior Moderator
Nat Hum Behav


. 2020 Jun 24.
doi: 10.1038/s41562-020-0906-x. Online ahead of print.
Ten Considerations for Effectively Managing the COVID-19 Transition


Katrine Bach Habersaat[SUP] 1 [/SUP], Cornelia Betsch[SUP] 2 [/SUP], Margie Danchin[SUP] 3 [/SUP], Cass R Sunstein[SUP] 4 [/SUP], Robert B?hm[SUP] 5 [/SUP], Armin Falk[SUP] 6 [/SUP], Noel T Brewer[SUP] 7 [/SUP], Saad B Omer[SUP] 8 [/SUP], Martha Scherzer[SUP] 9 [/SUP], Sunita Sah[SUP] 10 [/SUP], Edward F Fischer[SUP] 11 [/SUP], Andrea E Scheel[SUP] 9 [/SUP], Daisy Fancourt[SUP] 12 [/SUP], Shinobu Kitayama[SUP] 13 [/SUP], Eve Dub?[SUP] 14 [/SUP], Julie Leask[SUP] 15 [/SUP], Mohan Dutta[SUP] 16 [/SUP], Noni E MacDonald[SUP] 17 [/SUP], Anna Temkina[SUP] 18 [/SUP], Andreas Lieberoth[SUP] 19 [/SUP], Mark Jackson[SUP] 20 [/SUP], Stephan Lewandowsky[SUP] 21 22 [/SUP], Holly Seale[SUP] 23 [/SUP], Nils Fietje[SUP] 9 [/SUP], Philipp Schmid[SUP] 24 [/SUP], Michele Gelfand[SUP] 25 [/SUP], Lars Korn[SUP] 2 [/SUP], Sarah Eitze[SUP] 2 [/SUP], Lisa Felgendreff[SUP] 2 [/SUP], Philipp Sprengholz[SUP] 2 [/SUP], Cristiana Salvi[SUP] 9 [/SUP], Robb Butler[SUP] 9 [/SUP]



Affiliations

Abstract

Governments around the world have implemented measures to manage the transmission of coronavirus disease 2019 (COVID-19). While the majority of these measures are proving effective, they have a high social and economic cost, and response strategies are being adjusted. The World Health Organization (WHO) recommends that communities should have a voice, be informed and engaged, and participate in this transition phase. We propose ten considerations to support this principle: (1) implement a phased approach to a 'new normal'; (2) balance individual rights with the social good; (3) prioritise people at highest risk of negative consequences; (4) provide special support for healthcare workers and care staff; (5) build, strengthen and maintain trust; (6) enlist existing social norms and foster healthy new norms; (7) increase resilience and self-efficacy; (8) use clear and positive language; (9) anticipate and manage misinformation; and (10) engage with media outlets. The transition phase should also be informed by real-time data according to which governmental responses should be updated.
 
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